Opportunity Screening & Analysis

New opportunities & discoveries helps companies to move from their current business portfolio into new technology or market spaces. Identification of the most promising opportunities is a challenging task and requires unique expertise and intimate market knowledge.

Apparent Research can support you through your investment decision-making process and advise you to best applications to target including:

  • Identify the core competency of your products and find out leverage points of your products
  • Identify a list of applications that can use your products
  • Develop screening criteria to identify attractive applications
  • Conduct competitive analysis of competing products and players
  • Conduct voice of customers to identify unmet needs, switching motivators, buying criteria, etc.
  • Identify key success factors in top applications
  • Identify barriers to entry in top applications
  • Go to market strategy with some key customers in selected top applications

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